Mark Kauffman / "Kauffman"

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Kauffman

«I had an idea: to create vodka which could be a subject of the Russian national pride».

«I had an idea: to create vodka which could be a subject of the Russian national pride».

Mark Arnoldovich Kauffman was born in 1963 in Moscow. Has two higher educations: technical and economic. A Cand.Econ.Sci. The author more than 20 printing jobs and 11 patents for the invention.

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It in 1992 had been based company "Óàéòõîëë". Having appeared in the Russian market as one of numerous importers of alcoholic drinks, it was very quickly allocated from a lump of suppliers and has taken on him in the lead positions.

From the moment of the basis, the company represents in the Russian market the best wines and a hard liquor from all world. Since 1994 "Uajtholl" pleases us with the first champagne of Europe - Mo¸t and Chandon, with 1995 possesses exclusive rights on import of cognac Hennessy.

Company "Óàéòõîëë" it is possible to name not only innovative, but also the universal company: it works in all price ranges and with all categories of consumers. Chilean wine Sunrise, and world elite brands enter into a company portfolio, such as cognac Hennessy, champagne Dom Perignon, fault butikovyh vinodelen Armand Rousseau and Dujac from Burgundy and Australian vinodelen Henshke and Giaconda as democratic wines, for example.

In 2000 the company has presented for the first time to Russia Kauffman Private Collection - carefully selected collection into which the best samples vinodelcheskogo world arts have entered. Over collection creation the president of company "Óàéòõîëë", the Academician of the International academy of wine growing and winemaking Mark Kauffman personally guaranteeing quality of all drinks presented to it worked. Therefore logo Kauffman Private Collection on each bottle entering into a collection, became an original reference point for buyers - a guarantee of excellent taste, the reasonable price and faultless quality.

Wines are presented to collections and strong alcoholic drinks of several vinodelcheskih world regions. After the long analysis of the literature, tastings, sravnivanija estimations of the most influential experts Mark Kaufman and experts of the company in each of these regions have chosen the most worthy samples - the best drinks created for the present judges, instead of to please to the "conventional" fashion. So, the collection included outstanding wines of Bordeaux (including little-known locks) the best crops of last 20 years; fault of 30 best domains and two topovyh negotsiantskih houses of Burgundy; the most well-known wines of Rhone, Alsace and Provence; the best wines of Italy (including two first a name of Piedmont - Bruno Giacosa and Poderi Colla), Spain and Germany; collection wines of Chile, Argentina and California.

Sign Êauffman Ñollection means, that wine is selected for a collection to following signs:

    * it belongs topovomu to the manufacturer of the given region;
    * the given year of a crop is successful enough;
    * has the reasonable price for the class.

Thus sign Êauffman Ñollection on a collection means a guarantee of a choice of the best wine and pride from that, what is it rare wine basically managed to be received for Russia.

In the autumn of 2002 company "Óàéòõîëë" has once again confirmed the reputation of the innovator, having let out on the market vodka Kauffman.

Not a secret, that the head "Uajtholla" Mark Kaufman not only long chose "spilling" - it did not hurry at all with release Kauffman to the public.

Grain for it have bought still a crop of 2001 in seven areas of the centre of Russia, long stored it and only have then selected from each of seven parties the best seventh part and have mixed them. Here this party and at the Kaluga factory has been processed in spirit that on base really a unique mix was born not Kaluga, not Voronezh and not Saratov, namely the Russian vodka. Two years have left at designers on creation of the unique, prestigious form - a breadboard model of a bottle which would correspond to firmly chosen image of "XXI-st century vodka». Time it has been conceived to let out the future goods, on all production under trade mark Kauffman about any historical roots or "antiquated" recipes could not be and speeches. As early as three years were required technically to realise this non-standard design - as a result 25 000 bottles have made those in firm Saint-Gobain - the largest French manufacturer of glass.

But there was at workers "Uajtholla" and more one occasion to long meditations - how to achieve, to guarantee to buyers, what spirit will be made of new party of grain, and consequently also vodka, with the same unique, but identical to all party (and then and all the subsequent) taste? The exit has been found - practically for the first time vodka which spill once a year is offered to the consumer vintazhnaja, and till following "season" it will be possible to get vodka only from this limited party. And the product, apparently, will be really "rare" if not to tell scarce, - for example, in Russia is planned to sell only seven thousand the bottles, seven more thousand will leave to South East Asia, on five thousand bottles will be realised in Europe and America. Well and one more thousand bottles Mark Kaufman names "emergency ration".

Release of the second line of vodka Kauffman - Kauffman Selected became one of company "Óàéòõîëë" achievements in 2003. Technology requirements to it are so high, as in a case with vodka Kauffman Luxury. Unique difference: if for the first outstanding spirits only one year of a crop Kauffman Selected make on a constant basis are used.

Now five enter into ruler Kauffman Selected high-quality vodok, each of which spreads party on 60 thousand bottles a year:

    * sated Kauffman Special («Kauffman Special»),
    * soft gentle Kauffman Soft («Kauffman Soft»),
    * toning up Kauffman Hard («Kauffman Rigid»),
    * harmonious Kauffman Lemon and Grapefruit («Kauffman limonno-grejpfrutovaja»),
    * thin juicy Kauffman Pepper and Caraway («Kauffman pepper with caraway seeds»).

Company "Óàéòõîëë" activity, the innovative approach to business has been noted time and again jury of various competitions and exhibitions. Among last awards of the company:

    * Vodka Kauffman has received two of three gold medals, and also silver and bronze on the most prestigious in the world degustatsionnom competition International Wine&Spirits Challenge in London in May 2004.
    * Grand prix VI Degustatsionnogo competition «ÏÐÎÄÝÊÑÏÎ-2004» for vodka Kauffman Private Collection vintazha 2003.
    * Grand prix V Degustatsionnogo competition «ÏÐÎÄÝÊÑÏÎ-2003» for vodka Kauffman Private Collection vintazha 2002.
    * Grand prix of Professional Assembly «EXPO Âèòðèíà-2002» «the Best in Russia a collection of French wines».