Gianni Versace / "Versace"

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Today name Versache is accompanied necessarily by a word "empire". Created by hands of the greatest master by means of almost all its numerous family, "empire Versache" prospers and today, even after death of its main inspirer. Success secrets, as well as riddles of a stormy life and sudden death Dzhanni Versache, for numerous admirers of its business and indisputable talent for ever remain the secret covered with versions and hearings.

Today name Versache is accompanied necessarily by a word "empire". Created by hands of the greatest master by means of almost all its numerous family, "empire Versache" prospers and today, even after death of its main inspirer. Success secrets, as well as riddles of a stormy life and sudden death Dzhanni Versache, for numerous admirers of its business and indisputable talent for ever remain the secret covered with versions and hearings.

On December, 2nd, 1946 in southern Italian small town Redzhio di Calabria, in rather poor, but an amicable family the boy was born. Mother of family - Franc, the professional dressmaker - has grown spirit of association and feeling of comradeship in children. She considered, that the most important thing is to learn the three children to be worthy citizens and to help each other with difficult situations. As then the genius of a fashion will tell about mother: «It was the simple dressmaker with heart of the queen». Dzhanni simply idolised mother, and, maybe, therefore it could not connect the life with what another, except sewing … The first childhood spent near to it, Versache recollected so: «Round me there were dresses, dresses, dresses. I think, that I am obliged by the skill and professionalism of mother».

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Every morning mum with the son woke up in 7.30 mornings, had breakfast and went on job. The morning road lay by a small brothel which was in the neighbourhood about their studio. Francheska fine realised, that for susceptible children's mentality a brothel - a show improper, that is why, passing by a brothel, an impressive fist for the woman she directly let know to the son what to look towards the house of "adult pleasures» shamefully and it is forbidden. The obedient boy also did not look. «Perhaps therefore further I always was afraid and avoided platitude, - that obedient boy, already great fashion designer reflected subsequently, - can, therefore always considered as an ideal the woman, innocent as an angel?»

Even in the disputable moments of education he attributed mother the best lines. However idyll in their relations was not. Numerous witnesses-neighbours recollecting Dzhanni, tell: «Francheska in general to it it was indifferent, preferring Santo, to the second son». And here Dzhanni was not favourite Francheski. It is sad and strange, that among the most close people the talented child and the main assistant in family studio grew the derelict, deprived of parent tenderness, in the sincere loneliness suffering from coldness of the unique woman close to it. Perhaps therefore it did not depart from it on a step - houses, at job, and on road to studio and back always held it for a hand. And he in general could observe of its job by hours …

Once, having returned to shop after lessons, Versache has seen, how mother takes measures the client - the beautiful young woman. Francheska a second hour turned its body in a fabric, pinning up fold pins to consider each detail. Before fallen asleep Dzhanni on a seminude body of the stranger the delightful dress … This moment young Versache appeared has remembered well: «Sketches were for me as shpargalka - so, for memory. Thanks to mother I have understood, it is how much important to work directly with a body to see and feel, how the fabric as it co-operates with lines of a female body» lays down.

When Dzhanni 9 years were executed, the principal an appreciable inscription in a diary has called Franchesku concerning the most shocking behaviour Dzhanni: «you should to more time give to education of the son. At you the present sexual maniac grows!» And as "material evidences" has shown selected at Dzhanni drawings. It were sketches. Drawn still shy, absolutely inept hand pyshnotelye silhouettes Gins Lollobridzhidy and Sofi Loren in dear evening dresses created by the boy specially for their seductive forms. But contrary to trouble of principal Dzhanni at all was not interested in sexual secrets of the adult world. He perceived female silhouettes as models which to it were to be "embraced" fantastic dresses … the result of the strongest impression rendered on the child in studio during visit of the beautiful customer of his mother was that.

Parents since childhood Dzhanni dreamt of career of the architect for the son. It has arrived on architecture faculty, but continued to draw. Francheska has interfered with destiny of the son, probably, first time so cardinally! She has forced it to throw study to make the full assistant in studio. Dzhanni has not told words against. He then was 18 years old. Actively working «in four hands» with mother, he did not forget to be well informed about fashionable trends, visiting displays in Paris, London, Florence, Rome … It worked much and fruitfully. Very soon it has born fruit: about masterly talent young Versache (now it it was possible to name so!) a certain well-founded Milan businessman has heard. In the serene afternoon it has appeared in studio, from a threshold having offered Dzhanni to work. The tailor, minutes not fluctuating, has bought the ticket and in the same evening has taken off for Milan. After many years, touching in memory sign events of the life, Versache recollected: « Improbably, as one phone call, one visit can change a life. Hardly having appeared in Milan, I have understood, that the chance to prove was presented to me. And I began to work ».

It hurried to live. Versache distinctly understood, that an exit at it one and only: to take itself by the collar and not to linger. Possibilities to prove in Milan was, we will tell so, it is a lot of: he imagined a picture of own future empire - the unlimited power and authority, money and vlijatelnost.

Practically at once on arrival to «a dream city» good luck has smiled to it. Versache invited to earn additionally in such known and prestigious houses of a fashion, as Genny, Valentino, Complice, Callaghan. It did not cease to surprise the people simple, but at the same time with creative ideas.

Entso Nikozia, owner Florentine Flowers from Lucca, has called Dzhanni as "first aid" for creation of the new collection. The buyer became more and more exacting. It the loud name, a powerful brand of the founder as the quality assurance henceforth interested. The young Italian became such original quality symbol also. About its experiments in the fashion world hearings went! One of the first collections was smetena for few days. Versache has turned to «the wandering couturier». Factories broke off it on a part, filling up with favourable offers literally. Spending sleepless nights before sketches, Dzhanni in increasing frequency it was necessary to struggle with dreams of own independence. About own successful business. However the financial side of affairs was not so irreproachably, as creative.

As a rule, it is difficult to ingenious people to work well together with someone (behind an exception, perhaps, only D&G), and it is very fast Dzhanni understands, that it can develop the direction in a fashion, the line. Once with friendly visit from Francheski on a threshold of its modest dwelling there was a brother. Santo shared the impressing successes of the financier, Dzhanni - thoughts on possible and so desirable professional independence. In the morning the brother has left. But has passed about three months, and Santo has returned. With money. In 1976 it has definitively moved to Milan, and in 1978 brothers have created stamp Gianni Versace and the House of a fashion, having connected to business and sister Donatellu.

«GV in Milan. Here and now. Absolute extravagance» - advertising in the most popular «Harper? s Bazaar» in July, 1977 has opened an era Versache. The fashion designer was fine able to catch mood of time - its magnificent style as well as possible corresponded star to the eightieth. The master provoked public, at it all was "too" - dresses too courageous or too bright. He offered clothes, filigranno underlining natural forms of a beautiful body. Balancing on the verge kicha, Dzhanni Versache has managed to adapt extreme youth style for well-founded luxury well-founded and whimsical clientele.

Reserved Londoners long time did not accept the designer, including its vulgar. Too short and narrow skirts, too deep cuts, too high heels. Armani who has accused Dzhanni in aspiration to transform haute couture in pornographic show, was, under the truth to tell, is not too far from true - Versache itself time and again recognised, that as a source of inspiration it was served frequently by children's memoirs on prostitutes of native small town!

In 1978 the first child of House Versace was issued also. It was the collection of lady's wear amazing with the seducement. Evening dresses in execution Dzhanni have shaken the Italian public. There was that should happen: talent Versache recognised.

The debut of a female collection has taken place in March, 1978. «Sitting in the first row put on sun glasses to protect eyes from this bright magnificence. What dress is better? It was impossible to solve», - from English «Harpers and Queens» Viki Vuds speaks about first shows Versache. And behind side scenes between goddesses-models the couturier rushed about - corrected "plumage", gently embraced, pressed to a breast, blessing with cries of frenzied delight: «Bella! Bellissima! Piu bella» … So all began.

Not clearly, how Dzhanni foresaw styles of a new season. It did not support the tendencies dictated by other authors in the world of a fashion - it developed the. For example, 80th years of 20 centuries he has named "smart". And its collections were during this period more courageous, more open and brighter, than at other couturiers. He adored corsets, a decollete and is underlined-smooth lines of a female body. House Versache tried to please not only to ladies: also collections for men there were issued, but the basic accent all the same became on clothes for a perfect half of mankind.

Versache never was afraid of experiments in creativity. It with ease could combine silk (a material which idolised) and metal parts, a rough skin with artificial fur. In 1982 Dzhanni has created a brilliant collection, as in direct, and figuratively. All dresses have been made of the most thin alljuminievyh plates. Outwardly it reminded the fish scales, but the effect was shaking - public was delighted again.

Mullions-strong fees and the world glory have not turned a head of the couturier which remained simple in dialogue and very generous person. It was adored by such legible models, as Naomi Kempbel and Klaudija SHiffer. The maestro, apparently, responded them mutual feelings: fees of these models were 10 times more, than at colleagues on shop. Versache deduced on a podium of 16 best models, paid in it on 10 thousand dollars a day. The luxury of its models operated magically.

The recognised symbol - a head of jellyfish Gorgony - spoke about an accessory to stars of rock'n roll or about the big capitals and ambitions of the owner. He dressed princess Diana, the excentric Madonna, sexual adherent Eltona John, Stinga, Elizabeth Herli, John Bon Dzhovi and all Hollywood. He created suits to ballets Morisa Bezhara.

And when business undertook itself Dzhanni, it was impossible to resist in general! Especially in that business with the Chinese porcelain. Starting a ware line, Versache has sent some boxes filled with porcelain, to Silvestru Stallone. Has filled its rooms pillows and furniture fabrics, chests of various clothes on thousand and thousand dollars. The same has repeated and with Klaudiej SHiffer. «For so generous attention to own persons the first and the second with pleasure also have absolutely free of charge agreed to pose bared for magazines, having covered exclusively dishes from Versace», - former girlfriend Stallone Dzhanis Dickinson recollected.

Henceforth matured boy-derelict who has become by the great dictator of a world fashion, presumed to itself all! It bought up many-storeyed houses and huge country houses. Published the books filled with pictures of the best photographers and significant texts. Travelled, devastating antique shops with imperial wastefulness. And still he presumed to like to itself(himself). Sincerely and it is a lot of …

Passionate lover Versache has met on October, 21st, 1990 in VIP-gay club "Colossus". A certain Andrew Kunanan, dvadtsatiodnoletny the American from San Diego, has appeared in life Versache the fatal character. That night Versache itself has suggested it to visit the remarkable house on small lake Como in the north of Italy. Whether there was there Andrew - a riddle. Another is known - Kunanan time and again took part in sexual orgies of the glorified couturier. Versache indulged in love joys in Antonio's D company? Amiko.

Last fourteen years of the life the fashion designer did not leave almost this person. It has made Antonio D'Amiko the assistant and operating a network of shops "Istane". Often two of them selected any cute object from a party in one of numerous thematic clubs of Miami, had sex, generously paid off and, satisfied with a life, went to bed. So proceeded days, weeks, years. Essentially for a long time already varied nothing … And year of 1997 has not brought some visible changes.

On July, 15th. After the next party somewhere around 8.30 D'Amiko Thomas (the manager of the designer) has woken: this early morning at it the party in tennis has been appointed. Mister Versache was absent: it has left behind the morning press … About 8.45 mornings D'Amiko has gone down by a breakfast. At this time also shots were distributed. D'Amiko has looked out in huge vitrazhnoe a window and has seen laying on steps Versache. He has cried and has run out from the house. Near to an open body the blood puddle spread.

In a flash the all-powerful designer of a world fashion, the owner of luxurious private residences and a multimillion status, harmless genius Versache has finished the course of life.

Andrew Kunanan in which head thoughts that Versache as anybody another in this world deserved death turned was the murderer. July number «Vanity Fair» described on envy all and to everyone pagan luxury of a life of the designer in «Casa Casuarina», majamskom palace Versache, and dazzled with photos of magnificent family picnic with Versache and D'Amiko on the central plan. It became last drop for so officially and not recognised lover of the great fashion designer. And on July, 15th, 1997 it, having pushed a pistol in a package, left from a private residence.

Now the House of fashion Versace remains to one of the most successful in the sphere. The full control over it, both from the creative party, and with financial, was charged the fragile shoulders with sister of former owner Donatella Versache. Among friends - customers of this House - only the most successful and rich people: the Madonna, Victoria and David Bekhemy, Gvinet Peltrou and many-many other things. Donatella has proved, that it has adequately replaced on a post of ingenious brother Dzhanni, the mysterious life and which mysterious death of very few people can leave indifferent.

The clothes with the trademark of House Versache - a head of jellyfish Gorgony (this antique character always inspired the fashion designer), were and remain a symbol of riches and position in a society.